Many have thought perming hair has left the fashion scene forever. But it is making a comeback through beach and tousled waves.

Let’s go take a trip down memory lane with In The Know Presents and see how this hairstyle has evolved.

Credited as the inventor of the perm or permanent wave is Hairdresser Karl Nessler. He created a machine that uses the spiral heat method. Hair was wrapped in spirals around rods connected to an electric heating device. Sodium Hydroxide was applied to the hair, which was heated at 212 OF for some time.

Nessler first tried out this method on his wife, Katharine Laible. After working out the kinks, Nessler’s machine was patented in 1909.

Perm machines continued to innovate over the coming decades. This included the development of chemical “reagents” like borax and ammonia. These new chemicals strengthened the duration of perms.

By the 1930s, perms were well-established as many middle-class women and film stars of the time donned the hairstyle.

In the 1970s, Acid perms were invented. They were ammonia-free and deemed gentler to hair.

In the 1980s, perms were a force to be reckoned with.

Celebrity hairstylists Mara Roszak and Kylie Fitzgerald have brought back the trend. Their clientele includes stars like Emma Stone, Olivia Munn, Lola Kirke, and Jaime King.

Would these celebrities move you to try having permanent waves?

Nostalgic hair trend making a modern comeback

Believe it or not — the perm is making a comeback!

Posted by In The Know Presents on Friday, 13 April 2018


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