IKOT.PH
In many Filipino families, there is always “the responsible one.” The one who pays on time.The one who adjusts first.The one who figures things out before anyone else has to. Sometimes, this person carries the finances.Sometimes, they carry decisions.Sometimes, they carry emotional stability. Often, the role isn’t chosen. It’s inherited. It begins early—being careful with […]
For many Filipinos, spending on others comes easily. We buy pasalubong without thinking twice. We treat our parents, help a sibling, chip in for family meals, or say yes when someone needs support. Even when money is tight, generosity often feels natural—almost automatic. But spending on ourselves? That’s where things get complicated. A simple purchase […]
MANILA, PHILIPPINES—From expert insights to interactive segments, this full-house seminar proved ad recall is a game you can master. “MarkADo! Winning Ads on the Board” successfully made its mark on January 27, 2026, from 8:00 AM to 12:00 PM at PUP Bulwagang Balagtas. The event gathered students and industry professionals for an interactive discussion on […]
A deeper look at progress, pressure, and what “enough” really means There is a quiet frustration many people don’t know how to name. You earn more than you used to.You’ve built systems meant to bring peace—not perfect ones, but routines, reminders, and habits that make money feel a little less chaotic.You’re more disciplined, more intentional, more […]
Many people approach budgeting with good intentions. They download apps, write down expenses, follow categories, and promise themselves to stick to the plan. On paper, everything looks organized. But emotionally, something else is happening. Instead of feeling in control, they feel restricted.Instead of feeling empowered, they feel guilty. They follow the budget, but every unplanned […]
We talk about money a lot in the Philippines. We talk about salaries and prices, investments and hustles, side gigs and survival strategies. Money is everywhere in our conversations—at the dinner table, in group chats, in quiet late-night calculations. But there is one conversation we rarely have: How we actually experience money. And that, I […]
The PUP Junior Marketing Executives (PUP JME) successfully wrapped up PRICEWISE: Sustaining Market Uniformity, Creating Timeless Value last December 20, 2025 from 1 PM – 4PM, at the PUP Bulwagang Balagtas, delivering an insightful, interactive, and community-building event dedicated to elevating marketplace literacy through Everyday Low Pricing (EDLP). With an auditorium filled with students, faculty […]
What better way to start the year than to kick off a plan towards stability, peace of mind, and pressure-free financial goals? In the Philippines, conversations about money are common. But understanding it is not. Despite working hard and earning more over time, only a small portion of adults truly grasp the fundamentals of personal […]
The magnitude 6.9 earthquake in Cebu zeroes in on the vulnerability of the Philippine population when disaster strikes. Residents of areas located on higher ground may be spared from floods and heavy rains, but earthquakes do their damage anywhere. They are the most unpredictable disaster of all. Earthquake victims suffer Injuries from falling debris, get […]
As we reach the midpoint of the year, July offers more than just a mental reset—it’s also the perfect time for a mid-year car maintenance check, especially when it comes to something most drivers take for granted: the car battery. By now, we’d already sounded like a broken record, but your car’s battery plays a […]