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DOT LAUNCHES REGION 1 TOURISM RECOVERY PLAN

Bicycle tours, motorbiking and other outdoor activities are part of the recovery plan that the Department of Tourism (DOT) shall execute to spur local tourism in the Ilocos Region, Tourism Secretary Berna Romulo-Puyat announced during a technical inspection of tourism sites in Pangasinan. 

During her three-day visit to Pangasinan, Romulo-Puyat explained that with the shift in local tourism preferences, as shown in the DOT’s latest domestic travel survey, tourists are now looking to incorporate outdoor activities like hiking and biking in their leisure travel. 

The tourism chief said that as a response to the changing traveler preferences, the DOT has its eyes on developing new biking and motorbiking trails in Region 1 such as the Find the One Bike Tour and Motorismo, with trails coursing through the provinces of Pangasinan, La Union, Ilocos Norte and Ilocos Sur. 

“Region 1 holds so much potential to appeal to tourists under the new normal.”

“Region 1 holds so much potential to appeal to tourists under the new normal, given its abundance in nature sites. That is why we are very excited to launch the tourism recovery plan that will introduce new and exciting activities that will provide additional opportunities for the micro, small, and medium enterprises (MSMEs) in the region. I encourage our kababayans to please travel and support local while observing the necessary health and safety protocols,” the tourism head stressed.

She noted that in addition to the DOT’s strengthened implementation of health and safety guidelines for tourism establishments, the regional office has already accredited 61 Level 1 Surf Instructors through the Academy of Surf Instructors Philippines (ASI) which will uplift the standards of surfing lessons in the region’s popular surf spots. 

Other tourism recovery initiatives of the DOT in Region 1 include: the Marian Pilgrimage Tour; specialized training for Inabel textile weavers in Ilocos Sur; the Eastern, Western and Central Pangasinan Tourism Circuit; Bird Watching Tourism Circuit in Ilocos Norte; and the development of eco/nature trails in La Union. 

Romulo-Puyat also highlighted the Tara Na! app, a travel request and contact tracing system funded by the Tourism Promotions Board (TPB).

According to her, this is the product of a collaborative effort between the LGUs and the DOT to unify the region’s border controls and to serve as a green lane for tourists coming into the region. 

“The historical Casa Real in Pangasinan will be restored and transformed into the province’s first museum.”

Romulo-Puyat likewise unveiled plans to restore and transform the historical Casa Real in Pangasinan—into the province’s first museum that will enable both locals and tourists to appreciate the rich history of Pangasinan.

To fund the restoration of Casa Real, she said that the DOT through the Tourism Infrastructure and Enterprise Zone Authority (TIEZA), an attached agency of the DOT, has provided P50 million for the project.

While in Pangasinan, Romulo-Puyat also led a ceremonial awarding of certificates to beneficiaries of the cash assistance program of the DOT and Department of Labor and Employment (DOLE) in Region 1. 

As of June 18, the DOT regional office successfully endorsed 2,652 cash aid applications of tourism enterprises from Ilocos Norte, Ilocos Sur, La Union and Pangasinan. 

The DOT is pleased to announce that a total of 51,083 workers have so far been approved by DOLE Region 1 for a total of P255 million in cash assistance,” she said.

Romulo-Puyat added that the bulk of the cash aid allotment for Region 1 went to Pangasinan, with a total assistance of P187.4 million benefitting 37,478 individuals.

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