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Department of Tourism (DOT) Secretary Christina Garcia Frasco underscored tourism’s transformative power and the need to empower Micro, Small, and Medium Enterprises (MSMEs) in the digital space as the DOT formalized a partnership with TikTok through a Memorandum of Agreement (MOA).Delivering her keynote message, Frasco said the collaboration will help local entrepreneurs maximize digital platforms, […]
The Department of Trade and Industry (DTI) and ByteDance Philippines, Inc., the operator of TikTok, signed a memorandum of understanding (MOU) to empower micro, small, and medium enterprises (MSMEs) with the necessary digital skills and innovative online selling strategies. Led by DTI Secretary Cristina Roque and TikTok Shop Director Paolo Lorenzo David, this partnership is […]
“With the rising tension between China and the Philippines, the government must take positive preemptive action to ensure that we protect our citizens from manipulation and misinformation campaigns using social media––from any foreign adversary country.” This was the rationale given by Manila 6th District Representative Benny Abante for filing House Bill Number (HB) 10489, a […]
The Civil Service Commission (CSC) recently launched its own TikTok channel to reach out to the younger segment of the population needing information about its programs, policies, and services. The channel, with the handle @civilservicegovph, has garnered more than 9,000 followers since it started last 30 January 2023. “Napatunayan na ng marami, maging iba’t ibang […]
With the easing of restrictions for leisure travel, the Department of Tourism (DOT) and video-making and sharing app TikTok have collaborated once again for a campaign that celebrates the beauty of the country’s islands through #GandaMoPinas. DOT’s previous collaboration with TikTok, the #SarapMagingPinoy challenge in-app garnered over 700 video entries with over 70 million video […]
We’re mostly stuck at home. This means we do what we can to keep ourselves distracted and entertained. Since we’re forced into isolation, we might as well have fun with it. Earlier this year, one of the popular TikTok trends was the Fake Windows Challenge, with the original video garnering 2.4 million views. The videos […]
The Department of Tourism (DOT) and video making and sharing app Tiktok introduced its newest campaign, #SarapMagingPinoy, to encourage locals to celebrate Filipino pride by sharing treasured dishes from all over the country and promote a renewed interest and love for local cuisines. The campaign has been received positively by TikTok users, garnering more than 35 million […]